The 2025 Auction Season by the Numbers
These figures come straight from the 29 stallion service auctions run on the Stallion Auctions Online platform during the 2025 season. Since we began tracking platform-wide totals in 2020, associations on our platform have raised more than $11 million. The platform has been running auctions since 2007, so the true all-time total is higher still.
How Much Could Your Association Raise With an Online Stallion Service Auction?
Slide to the number of stallion donations you think your association can recruit. The estimate is based on actual per-stallion averages from the 2025 auction season on our platform. Your results will vary depending on the stallions donated, your membership size, and how actively you promote the auction. This is a realistic starting point for planning, not a promise.
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What Association Leaders Are Saying About Stallion Auctions Online
The PCCHA has worked with Big Sky Internet since 2006. They are wonderful people and do professional work. Since Big Sky upgraded our Stallion Service Auction Software our auction has grown immensely! It has made all the difference in the quality and integrity of auction.
Tami Rodman, Executive Director, Pacific Coast Cutting Horse Association
Customer since 2006
Big Sky Internet Design has handled the TQHA Race Stallion Auction for me every year since I have been at TQHA (started in 2021) and was used by the TQHA folks prior to my arrival for many, many years. It is a very user friendly and complete auction software design. I have not had any major issues with the software and some of the minor issues that popped up were easily resolved by Tom and his crew. I would recommend them to anyone wanting to host any type of auction they may have.
Scott Sherwood , Executive Director / Director of Racing, Texas Quarter Horse Association
Customer since 2016
Big Sky Internet Design was instrumental in helping Kansas Quarter Horse Racing Association with our Stallion Service Auction. What initially felt overwhelming became easy and achievable thanks to their guidance and support. They were professional, responsive, and a pleasure to work with. We highly recommend their services.
Katie Larson, Board Member & Stallion Service Auction Committee Chair, Kansas Quarter Horse Racing Association
Customer since 2025
The National Stock Horse Association is grateful that we were referred to Big Sky Internet & Design 11 years ago. Seven days a week, 24 hours a day, the staff there have gone above and beyond many times, to help us with our NSHA Website and NSHA Stallion Auction needs. They have a very talented and creative team. We appreciate their expertise and willingness to help at a moment’s notice.
Denise Goodman - Executive Director, National Stock Horse Association
Customer since 2013
Since changing our stallion auction to Big Sky Internet Design things have gone very well. We have had no major issues, and with any minor issues it is taken care of immediately. It was a good business move for Speedhorse.
John Bachelor, Executive Director, Speedhorse Magazine
Customer since 2022
Wow! What a difference the online auction format has made to our stallion service auction, up 35% in overall sales which increases the purses to our Futurity & Derby. Big Sky hits it out of the park when it comes to customer service, any time I have a problem or question, they are right there to help in a very short time, I love it that they are open to suggestions for changes that help me, by implementing those changes they saved the potential customer confusion and me time explaining!
Teresa Myers - Executive Director, Quarter Horse Racing Association of Indiana
Customer since 2020
We have been very happy working with Big Sky over the years for our stallion auction. They are always quick to respond with any issues we might have, which are very few. I have to give a shout out to Debbie, she's the BEST! Debbie is quick to make changes and provided any updates to the site in a timely manner. I would recommend Big Sky for your auction or website needs.
Gwen Coie, Secretary, Southern Cutting Futurity Stallion Auction
Customer since 2013
We have loved working with Big Sky Internet Design over the years! They are very responsive and quick at handling all updates and changes. The Stallion Auction website is easy to use for both myself on the back end and our customers.
Krystal Bourdieu, Administrative Assistant, Arizona Quarter Racing & Breeders
Customer Since 2014
How Associations Are Using Stallion Auctions Online
Case studies from our client associations are being assembled. Check back soon, or ask us directly about results for associations similar to yours.
Common Questions About Stallion Service Auction Fundraising Results
How much does a typical horse association raise with an online stallion service auction?
In the 2025 season, the average auction on our platform raised over $80,000, and 9 of our 29 auctions topped $100,000. Results vary depending on the number of stallions donated, the quality of those stallions, membership size, and how actively the association promotes the auction. The associations on our platform have collectively raised more than $11 million since 2020, when we began tracking platform-wide totals.
Does the size of the association affect how much the auction raises?
Smaller associations can run very successful auctions. Much of the result comes down to the quality of the stallion donations and how actively members are engaged during the auction. Several of our smaller associations consistently outperform expectations.
How do associations promote their online stallion auction to get the most bidders?
The most effective approach combines member email outreach, social media posts as each stallion is added to the site, and promotion leading up to and during the auction. We also promote active auctions on our own social media channels as an added boost.